The Marketing Track - Study Plan
| Level One | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| SALM 101 | Introduction to Islamic Culture | 2 | |
| ENT 101 | Business Entrepreneurship | 2 | |
| MGT 121 | Principles of Business Management | 3 | |
| INF 111 | Computer Skills and Information Technology | 3 | |
| MET 111 | Educational, Thinking and Research Skills | 3 | |
| ENG 110 | English Language | 3 | |
| Total Credits: 16 | |||
| Level Two | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| SALM 102 | Islam and Society Building | 2 | |
| ARAB 103 | Elective Arabic Course | 2 | |
| ECO 121 | Principles of Microeconomics | 3 | |
| MGT 110 | Communication Skills | 3 | |
| MAT 110 | Introduction to Mathematics | 3 | |
| LAW 110 | Principles of Law | 3 | |
| Total Credits: 16 | |||
| Level Three | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| SALM 103 | Economic System in Islam | 2 | |
| QUA 211 | Administrative Statistics I | 3 | MAT 110 |
| MGT 211 | English Readings in Business Administration | 3 | ENG 110, MGT121 |
| ECO 211 | principles of Macroeconomics | 3 | ECO 121 |
| MKT 211 | Principles of Marketing | 3 | MGT 121, ECO 121 |
| ACC 111 | Principles of Accounting and Financial Reporting | 3 | |
| Total Credits: 17 | |||
| Level Four | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| LHR 101 | Systems and Human Rights | 2 | |
| HRM 221 | Human Resource Management | 3 | MGT 121 |
| FIN 221 | Principles of Finance | 3 | ACC 111 |
| MIS 221 | Administrative Information System | 3 | MGT 121, INF 111 |
| QUA 221 | Administrative Statistics II | 3 | QUA 211 |
| ACC 230 | Principles of Cost and Managerial Accounting | 3 | ACC 111 |
| Total Credits: 17 | |||
| Level Five | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| ECO 311 | Money and Banking Economics | 3 | ECO 211 |
| MGT 312 | Organizational Behavior | 3 | MGT 121 |
| MKT 313 | Product Management | 3 | MKT 211 |
| MKT 311 | Service Marketing | 3 | MKT 211 |
| MKT 312 | Sales Skills and Sales Management | 3 | MKT 211 |
| -- -- | Elective Course (1) - Track | 3 | |
| Total Credits: 18 | |||
| Level Six | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| MGT 321 | Work Ethics and Social Responsibility | 3 | MGT 121 |
| MGT 322 | Operations Management | 3 | MGT 121 |
| MGT 323 | Management of Small and Medium Enterprises (SMEs) | 3 | MGT 121 |
| MKT 321 | Consumer Behavior | 3 | MKT 211 |
| MKT 322 | International Marketing | 3 | MKT 211 |
| -- -- | Elective Course (2) - Track | 3 | |
| Total Credits: 18 | |||
| Level Seven | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| MGT 411 | Strategic Management | 3 | MKT 211, FIN 211 |
| MKT 411 | Contemporary Topics in Marketing | 3 | MKT 211 |
| MKT 412 | Marketing Research | 3 | MKT 211, QUA 211 |
| MKT 413 | Electronic Marketing | 3 | MKT 211, MIS 221 |
| MKT 414 | Cooperative Training | 3 | 90 Credits |
| MKT 415 | Graduation Project I | 1 | |
| Total Credits: 16 | |||
| Level Eight | |||
|---|---|---|---|
| Course Code | Course Name | Credits Hours | Pre-Requisite |
| LAW 326 | Commercial Law | 3 | LAW 110 |
| MKT 421 | Distribution Management and Marketing Facilities | 3 | MKT 211 |
| MKT 422 | Strategic Marketing | 3 | MKT 211 |
| MKT 423 | Marketing Communications | 3 | MKT 211 |
| MKT 424 | Graduation Project II | 2 | MKT 415 |
| Total Credits: 15 | |||
| Total Credits: 132 |